Disney Creative Strategy

Jasonming
3 min readOct 17, 2020
  • The Dreamer is the idea generator. Dare to have a big and creative dream or vision
  • The Realist is the implementer. Focus on how to implement the idea best
  • The Critic is the evaluator. Focus the pros and cons, and sometimes he is the one more negative and conservative among the three.

All of us have a bit of the three and dominant character in one or two. As I understand better of these three characters, I learnt that I am more of a Realist. Most of the time, I focus on the HOW question; Usually focus on the feasibility, solution and implementation plan. The Critic Jason will come into the picture when I face challenges or uncertainties. I will calculate the risk, evaluate the pros and cons of the solution put on the table instead of taking a step back to think of other alternative solutions. That is the time where I will be stuck and holding myself from moving forward because of the negative outcome of the evaluation.

After understanding the key role of these 3 characters, I learnt that the Disney creative strategy could be applied while we are exploring our options for decision making, and it has to go with the sequence of the Dreamer, Realist and follow by the Critic.

A lot of times, we not allowing ourselves enough space to think and dream, but rush to design the action plan. It might cause us…

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Jasonming

Believe in Clarity Is Power— Be clear with your needs and drives, choose to live up to your potential, and get to write the ending.